November 8, 2023

Protecting Trademark in 3 D printing and additive manufacturing

This article has been written by Mr. Soumyajit Patra a 1st year student of Symbiosis Law School, Noida

Introduction: Understanding 3D Printing and Additive Manufacturing

Manufacturing has grown over the years, with technological advancements driving the way we make the things that define the modern world. Changes are happening. 3D printing and additive manufacturing are breaking the barriers of progress by changing the foundation of manufacturing and design. Traditional manufacturing and offering new levels of creativity, efficiency and cost-effectiveness.

The history of 3D printing and additive manufacturing is an exciting journey back in time. Its roots date back to the 1980s, when the idea of ​​​​creating three-dimensional objects layer by layer was still in its infancy. Invented by Chuck Hull in 1983, the first 3D printer used a technique called stereolithography to create objects by curing photopolymer resin using ultraviolet light. Hull’s invention marks the dawn of a revolution that will eventually reshape the economy, overturn traditional law, and democratize the law of creation. 

Over the years, additive manufacturing has diversified far beyond Hull’s original vision into technologies such as laser sintering (SLS), fused deposition modelling (FDM), and digital light processing (DLP), among others. Although these ideas are different in terms of method and material, there is one thing in common: They create something in layers, guided by digital design. As a result, they are more versatile and capable of creating complex geometries and distinct designs that were once unimaginable.

Indian trademark Act. And laws related to 3D printing

Printing laws in India are mainly governed by the effects of the Trademark Act, 1999 and related laws, symbols, names and labels. A trademark gives its owner exclusive rights and prevents unauthorized use by others. In the 3D printing industry, commercial legal issues surround the ability to print products. Users can use 3D printing to create physical objects, including products, symbols or names. This raises concerns about labour violations.

Trademark infringement happens when unauthorised use of a trademark causes consumer misunderstanding about the provenance of goods or services. This could happen in the context of 3D printing if individuals reproduce trademarked objects without the owner’s permission, perhaps leading to customer misunderstanding. In the domain of 3D printing, trademark owners must be cautious and proactive in safeguarding their rights. Monitoring online platforms and marketplaces where 3D-printed products may be exchanged or sold is part of this, as is taking action against possible infringers. 

The advancement of 3D printing technology brings both benefits and challenges for Indian trademark law. As technology advances, stakeholders must stay knowledgeable about the legal landscape and take the required precautions to preserve their trademark rights. In order to address the complicated interaction of trademark law and 3D printing in India, legal clarity, adaptation, and enforcement are required.

Challenges in applying traditional IP laws in transformative technology: 

The introduction of 3D printing technology has not only revolutionised manufacturing, but it has also given rise to a slew of legal difficulties that call into question the established paradigms of intellectual property protection, particularly in the sphere of trademark law in India.

  • Trademark Infringement Risk:

The introduction of 3D printing has increased the potential of trademark infringement. Individuals can readily make physical things bearing trademarks using this technology, potentially leading to unauthorised use of registered trademarks. The problem is to effectively prevent and respond to such violations. 

  • Consumer Confusion:

Trademark infringement is determined primarily by whether unauthorised use causes consumer confusion about the origin of goods or services. Consumers may come across identical or similar-looking products with trademarked logos or brand names in the context of 3D printing. This might lead to misunderstanding, making it difficult to discern between genuine and counterfeit products. 

  • IP Enforcement in Digital Space:

The digital nature of 3D printing makes trademark enforcement more difficult. Unauthorised replication can occur on online platforms and markets that are available worldwide. Identifying and prosecuting infringers, particularly those who traverse international borders, is a substantial difficulty. 

  • Proving Infringement:

It might be difficult to establish trademark infringement in the 3D printing world. Unlike traditional counterfeiting, which involves real items, 3D printing of trademarked things generates digital files that may be distributed and printed by many parties. Determining who started the infringement and proving it in court might be difficult.

  • Ambiguity in Liability:

The 3D printing process frequently involves several stakeholders, ranging from the initial designer to the ultimate customer. The supply chain’s intricacy makes determining responsibility difficult, especially in cases of infringement. In a multi-party environment, determining who should be held accountable for trademark infringement can be legally and practically ambiguous.

  • Regulatory Gaps:

In India, the legal and regulatory framework governing 3D printing and trademark infringement is currently developing. These legal loopholes may not adequately address the specific issues and intricacies posed by 3D printing technology. To bridge these regulatory gaps, clarity and adaptation are essential.

  • Digital Sharing and Reproduction:

Because 3D printing is digital, it enables for the easy sharing and copying of CAD files containing trademarked designs. This ease of reproduction creates an atmosphere in which unauthorised replication can occur quickly and easily. To properly protect trademarks in the digital domain, this difficulty must be addressed.

  • Evolving Technology:

The technology itself is always evolving, with new materials, higher printing rates, and more affordable 3D printing equipment. These technological improvements put intellectual property (IP) protection techniques under strain. It is critical for good IP protection to adapt to the increasing capabilities and applications of 3D printing technology.

Changes and recommendations that will be required in that space: 

The introduction of 3D printing technology has added a new degree of difficulty to trademark protection. As a legal researcher, you must delve further into the issues and make thorough recommendations for improving trademark protection in an ever-changing landscape.

  • Rapid Reproduction:

The potential of 3D printers to quickly duplicate tangible objects with trademarks creates problems. Multiple parties can easily share and print these digital files, complicating the prevention of unauthorised use.

  • Consumer Confusion:

The rise in 3D-printed objects raises the possibility of consumers encountering items bearing trademarked logos, thus leading to misunderstanding regarding product legitimacy. This calls into question consumer trust and brand integrity.

  • Ambiguity in Liability:

The complicated 3D printing supply chain, which includes designers, printers, and end users, makes it difficult to determine who is liable for trademark infringement. Legal clarity is required to clarify responsibilities in this complex ecology.

  • Strengthen Digital Enforcement:

Legal frameworks must evolve to allow for effective digital enforcement against unauthorised reproduction. Setting up efficient reporting methods on online platforms and marketplaces can help trademark owners find and handle infringement quickly. Collaboration with digital platforms to build IP protection solutions is critical.

  • Clearer Liability Allocation:

Legal ambiguity must be handled in the 3D printing supply chain. Trademark rules should evolve to expressly specify each party’s responsibilities and the level of responsibility in the manufacturing and distribution of 3D-printed objects. Clear contractual agreements between parties and specifying the roles of designers, printers, and end-users in IP protection are examples of this.

  • International Collaboration:

International collaboration is critical given the global nature of 3D printing and internet commerce. Governments, organisations, and industry players should collaborate to harmonise and reinforce cross-border trademark protection procedures. This can include international agreements and conventions addressing intellectual property enforcement in the digital age.

  • Technology Integration:

Trademark protection should incorporate technology solutions that allow for real-time monitoring and reporting of trademark infringement in the digital domain. Implementing future technologies such as blockchain and artificial intelligence for IP protection can dramatically improve enforcement operations. Furthermore, it is critical to invest in the development of technological solutions capable of identifying and protecting trademarks in the 3D printing environment.

Comparing laws with Indian and United Kingdom: 

Differences in intellectual property rules between the United Kingdom and India have a direct impact on 3D printing and additive manufacturing. They have an impact on the breadth of protection, the duration of rights, and the legal landscape for 3D-printed product makers and users. Understanding these variances is critical for 3D printing enterprises and individuals as they manage the legal intricacies unique to each jurisdiction and change their strategy accordingly.

  • Copyright Duration:

UK: The length of copyright varies depending on the type of work. It can last up to 70 years after the author’s death for literary and creative works, but it may be different for other categories.

India: For all forms of work, India awards a consistent copyright term of 60 years beginning with the beginning of the calendar year.

Impact on 3D Printing: The varying durations of copyright can have an impact on the accessibility and use of copyrighted works in 3D printing. Longer copyright lengths in the UK may place limits on specific creations, but India’s standard term may provide more flexibility for creators.

  • Trademark Protection:

UK: Section 4 of the Trademark Act of 1994 specifies precise provisions for refusal of trademark registration, which includes trademark protection.

India: The Indian Trademark Act, 1999, lacks an explicit provision comparable to Section 4 of the UK Act.

Impact on 3D Printing: This distinction can have an impact on trademark registration and protection, particularly in cases involving 3D-printed goods. Specific laws in the United Kingdom provide more clarity and protection for particular types of trademarks.

  • Design Rights:

UK: They have a comprehensive design regime that includes both registered and unregistered design rights. Registered designs have a period of 25 years, whereas unregistered rights can vary.

India: The Design Act of 2000 in India grants protection for a maximum of ten years, with the option of renewing for an additional five years.

The Effect on 3D Printing: The disparity in design rights can have an impact on the protection and longevity of 3D-printed designs. Designers will benefit from the UK’s longer protection term and dual system.

  • IP Convention Ratification:

UK: The United Kingdom has accepted international intellectual property treaties such as the Beijing Treaty, which grants intellectual property rights to audio-visual performers.

India has not ratified several international treaties, including the Beijing Treaty.

Impact on 3D Printing: Ratification of international treaties may have an impact on the breadth of protection for 3D-printed work, particularly for audio-visual performances. In this scenario, the UK’s ratification may provide broader protection.

  • Infringement Burden of Proof:

UK: Registered design rights provide a monopoly on the owner, removing the need to prove infringement.

India: The burden is on the party claiming unregistered design rights to prove that the design has been reproduced.

Impact on 3D Printing:The burden of proof in cases of infringement of design rights can impact judicial proceedings and outcomes, shaping the dynamics of 3D printing and additive manufacturing in terms of intellectual property issues. 

Conclusion:

In India, the intersection of 3D printing and trademark law highlights the complicated interplay between transformative technology and existing intellectual property (IP) regimes. The rise of 3D printing has transformed manufacturing, raising serious concerns about how to safeguard businesses and trademarks in this digital-to-physical transition. While the Indian Trademark Act establishes the groundwork for brand protection, its application in the context of 3D printing shows complex issues.

The impact of the use of 3D printing in the light of industrial application and consumer consumption will be interesting to monitor, in order for the law to accept reforms with respect to the use of such technology as the lag allows the technology to mature before the IP regime deals with such issues.

Traditional IP rules, which were established for traditional forms of IP, face challenges in a world where digital blueprints become physical objects, blurring the distinctions between copyright, patents, trademarks, and design rights. The requirements of the Indian Trademark Act do not simply adapt to the decentralised and on-demand nature of 3D printing, necessitating a critical evaluation of how it might successfully protect intellectual property rights. 

Bridging the gap between established IP legislation and 3D printing’s disruptive potential requires adaptation, innovation, and harmonisation in terms of copyright, trademark protection, and international treaty ratifications. 

In a rapidly changing technological landscape, the challenge is to strike a balance between encouraging innovation and protecting the rights of creators and inventors, which necessitates a forward-thinking, adaptive legal framework to effectively navigate the intersection of trademark law and 3D printing.

Reference

This article was originally written by Elsa Malaty, published on WIPO Magazine website. The link for the same is herein. https://www.wipo.int/wipo_magazine/en/2017/01/article_0006.html

This article was originally published on Know law website. The link for the same is herein https://knowlaw.in/index.php/2022/01/28/challenges-of-3d-printing-on-intellectual-property/

This article was originally written by Swaraj Paul Barooah, published on Spicy IP website. The link for the same is herein. https://spicyip.com/2014/01/guest-post-3d-printing-and-indian-copyright-law.html 

This article was originally written by Bryan J. Vogel, published Minnesota Journal of Law, Science & Technology Minnesota Journal of Law, Science & Tech. The link for the same is herein.

https://scholarship.law.umn.edu/cgi/viewcontent.cgi?article=1410&context=mjlst

This article was originally written by Shaurya Nagpal, published on Judicateme website. The link for the same is herein. https://judicateme.com/the-intellectual-property-regimes-compare-and-contrast-in-india-and-uk/

This article was originally written by Harleen Sethi, published on mondaq website. The link for the same is herein. https://www.mondaq.com/india/patent/907330/intellectual-property-and-3d-printing

Related articles